KLNB is an industry leader in commercial real estate. When it comes to professional guidance and marketplace expertise, they’ve set the standard. Building on 50 years of unrivaled success, KLNB continues to advance the industry through innovation and thought leadership.
Challenge
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KLNB’s website needed to showcase a large, diverse commercial real estate portfolio across the Mid-Atlantic region.
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Properties span retail, office, industrial, flex, and land, requiring clear organization and intuitive discovery.
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The experience had to balance depth of information with ease of use to give users more control and relevance.
Strategy
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Designed the site to surface KLNB’s market expertise through a powerful, user-driven property search experience.
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Put advanced search and filtering tools directly in users’ hands to demonstrate real-time market knowledge.
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Optimized usability and efficiency to build confidence with prospects exploring opportunities across property types and locations.
Results
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Launched an accessible property search positioned prominently within site navigation.
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Enabled keyword search and filtering by property type, location, and key attributes.
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Delivered detailed property profiles that surface critical information and clearly connect users with the appropriate broker.
You’re In Control
While interacting with the property search tool, users have complete control of their journey. The various search options allow for either broader exploration or very specific inquiry. Choose between the keyword search, filters, or interactive map.
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Find Your Way to KLNB
In addition to enhancing the user experience, the key benefit of the property search feature is lead generation. Once inside a property details page, users have complete access to download a brochure, contact the broker directly, or find a list of principals associated with the project.